Nölken Hygiene Products GmbH comments on the current discussion surrounding the German Sustainability Award

Nölken Hygiene Products GmbH, a leading private-label manufacturer of hygiene, cosmetic, and personal care products, welcomes the public discussion surrounding the German Sustainability Award (DNP). In a statement, the company emphasizes the importance of transparency and fairness in the area of sustainability, while simultaneously highlighting the positive role of the award.

„We stand behind the idea of the German Sustainability Award and see the initiative as an important platform for placing sustainability more strongly on the public agenda,“ explains Daniel Nölken, managing partner.

The company has been proud to be part of the competition for the past two years – both as a nominated business and with innovative product development. „This recognition has motivated us and helped us make our commitment visible. Platforms like these offer companies like us a stage to demonstrate responsibility and drive transformation,“ it continues.

Criticism as an Opportunity for Further Development

Nölken sees the current criticism of the DNP, which raises questions about transparency and commercialization, as an important impetus for improvement. „Criticism is valuable and necessary. It allows us to question and further develop existing processes. At the same time, we must not disregard the positive impulses the award sets by bringing committed companies and innovative ideas into the spotlight,“ emphasizes Daniel Nölken.

Promoting sustainability through collaboration

For Nölken Hygiene Products, one thing is clear: sustainability is created through ambitious goals, but also through cooperation, exchange, and mutual support. The German Sustainability Award offers a valuable platform for this, the potential of which the company intends to continue to utilize in the future.

„We believe in the transformative power of such initiatives. They not only inspire other stakeholders but also create awareness and foster dialogue around the important topic of sustainability,“ summarizes the CEO.